How Impact10X Built a Community of Innovators in Cairns
What does it take to build an innovation program in a city with no startup ecosystem to lean on? That was the challenge Mindesigns took on with James Cook University. Since 2022, Dr Samantha Horseman, JCU’s HDR Innovation & Industry Lead, had been running a startup simulator at the JCU Ideas Lab. Founders who joined […]
How to Spot Buying Signals in Sales
How do you know the exact moment a prospect is ready to buy? According to Omer Bernstein, the head of marketing and sales at Mindesigns, the answer sits in the buying signals in sales conversations that most businesses completely miss. That was the big idea at the recent Expert Session, where Omer unpacked the sales methodology, he trains his own team […]
How to Increase Sales by Tapping Into Buyer Psychology
Why do some offers convert effortlessly while others struggle to make a single sale? At a recent Impact10X event held at the JCU Ideas Lab, Omer, co-founder of Mindesigns, stood in front of a room full of aspiring changemakers. The focus? How to increase sales by understanding what really drives people to say yes, at […]