Most sales teams don’t lose deals because the reps aren’t trying. They lose them in the gaps. A pipeline that runs hot and cold and conversations that never really connect. 

AI won’t fix effort. But it can fix a lot of those gaps, if you know where to point it.

In this session, Omer Bernstein from Mindesigns walks through the three moments that decide almost every sales conversation, and how to handle them like a pro.

The open, where you build rapport and earn the right to keep talking. The middle, where you create the gap between where the prospect is and where they want to be. And the close, where you stop chasing and let them decide.

Then Jacob Todd from HubSpot shows where new AI features actually fit into that cycle. Opening more conversations, keeping prospects engaged through the middle, and getting deals over the line. No extra headcount, no extra overhead.

You’ll leave knowing how to keep your pipeline consistent, lift your conversion at each stage of the call, and hand the admin and follow up over to AI so your team spends its time where it matters, in front of buyers.

If you want to see how teams are actually using AI to shorten the sales cycle and win more, not just talk about it, this one’s worth your time.

Who’s it for: Directors, Heads of Sales and Marketing, Business Owners

Speakers:
Omer Bernstein, Head of Marketing and Sales, Mindesigns
Jacob Todd, Partner Development Manager, HubSpot